ABOUT EKASI MARKETING
Many people enter the internet marketing field as a means to supplement their income or fire their boss and acquire an alternative income stream.
There is no end to internet courses with headlines that promises subscribers 6 or 7 figure incomes within weeks! However, the reality of it all can be summed up in one word, work! It requires work and skill to earn a living online.
My approach on this blog is different. Be an ekasi marketer. Ekasi means home. Learn first, it requires skill to be a successful digital marketer. The learning will produce knowing which in turn will enable you to love what you are doing because of proficiency and results.
Consumers online are smart and you won’t be able to build trust with them if you don’t have credentials in your field.
Credentials means that you are subject matter expert in your field, it can range from anything, such as knowing how to do thatch roofing or being able to master Facebook advertising.
The ekasi marketer
The brand encapsulates a state where a marketer operates from the love perspective, that is, being good at what your are doing and therefore able to satisfy the target market. That is, learn, know and love.
First figure out your strategy, what is your passion and what is it you want to do. Then invest in learning. The investment will produce a clear intent and skills base to operate.
Many people just try their 'luck' on the internet, and the results are always disappointing, and they fall prey to the internet 'too good to be true' peddlers.
Don't do this.
For me, I have over 14 years of experience and training in marketing and this is what I intend to share with you on this blog. I hope it will be an enriching experience for you.